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Brochures and ad creative

Project brochures and launch creative, built to be tested

Brochures are the first ask of most of our campaigns, so they are built to be opened on a phone. Ad creative is built from your renders and tested on a schedule, not assumed.

Penthouse kitchen render in Sandringham

When content is bought one asset at a time

A brochure, a shoot and a launch campaign bought separately share no system, and nothing made for one project can be reused on the next. It is expensive, inconsistent and out of date the moment the release moves on.

What is included

Project brochuresMobile-first, built to be the campaign's first offer.
Ad creativeStatic, video, carousel and square, built from your render library.
Release cyclesA creative refresh planned monthly from launch, because fatigue is predictable.
Brand systemsOne look for the developer and each project, so every release builds on the last.

Test the creative against itself

When a new set underperforms, go back to what worked and keep only what helped. On Selene Residences the launch pack produced 9 of the top 10 ads across 9 months. On Milli 3187 a square format refresh cut cost per lead to $60. The point of a test is to be allowed to lose it.

Proof

Selene Residences, Wayville, boutique apartments
Ginos Group · Wayville Selene Residences 232Buyer leads$38Average cost per lead Read the case study →
Milli 3187, Brighton East, boutique townhomes
DM Property · Brighton East Milli 3187 197Buyer leads$60Best cost per lead Read the case study →
ADA Toorak, Toorak, prestige residences
Buxton Projects · Toorak ADA Toorak 411Qualified enquiries~$80Cost per enquiry Read the case study →

Questions

Can you work from our existing renders?
Yes. That is the default. Lead pages and creative are built from the developer's render library and brand guidelines.

Related services

See what this would look like for your release

Tell us the stock, price points and timeline. We will show you the cost per lead our comparable releases achieved.

Book a strategy call

Tell us about your release

Book a no-obligation strategy call. We will look at your stock, price points and timeline and show you what we would build, with the cost per lead our comparable releases have achieved.

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